Author: Mattia Chiaruttini
-
Instagram Hype: how to disable public comments
Instagram has introduced a new feature called Hype, which radically changes how users can interact with Stories. In the past, comments on Stories were only visible to recipients in direct messages (DMs). With Hype, comments become public and are visible to everyone who views the Story. This new feature promises to revolutionize and increase interaction…
-
Instagram collab posts: the ultimate guide to boost your engagement
In recent times, Instagram has been rolling out one innovation after another, giving users the ability to share content more effectively across the platform. Among the most interesting features are collaborative posts, or “Instagram collab posts”, a true revolution as they allow up to four accounts to share the same content simultaneously, appearing as co-authors…
-
New Instagram algorithm: everything you need to know
Starting in June 2024, Instagram will introduce a significant update to its algorithm. According to Instagram’s statements, this change aims to give greater visibility to small creators and reward original content, enhancing the experience for both content creators and consumers. Let’s get straight to the point. How does the new Instagram algorithm work? Old algorithm…
-
Influencer Marketing: is it still important in 2024?
As the digital landscape continues to evolve, the influencer marketing world finds itself at a significant crossroads. The recent turmoil surrounding Chiara Ferragni, once hailed as the queen of fashion influencing, underscores a growing crisis of confidence in influencer-driven branding. With Ferragni facing criminal charges amid allegations of charity fraud, the fallout has been swift…